Fur - the natural,
responsible choice
Through communication with the media, designers, fashion colleges, politicians, officials and the general public, the British Fur Trade Association (BFTA) seeks to provide a positive, factual image of the fur sector. Read more>
Origin Assured
The BFTA promotes high standards and champions fur fashion. With this in mind BFTA has recently introduced a new consumer assurance initiative - Origin Assured (OA™).
Fur Workshop
Saga Furs Creative Director, Dorte Lenau Klint, recently gave a demonstration to UK fashion students. As finalists of the BFTA Fur Design Competition 2011 the students took part in a one day fur workshop in London.
